As public relations practitioners, we are constantly advising our clients on how to best manage their reputation. But are we abiding by our own rules?
The rules of social media etiquette here at Wilkinson’s include: keep it simple; don’t post anything you’re not
comfortable sharing; don’t be rude; never swear; and use common sense.
Jeff Bullas, a prominent Australian blogger, has written a series of ‘do nots’ for those of us who use social media networks. As funny as some of them may sound, and we all have a laugh at the most ridiculous ones, it’s important to highlight what you should not share on Social Media.
Jeff Bullas’ blog on this, 30 Things You Should Not Share On Social Media, adds his terrific advice. He says to protect your reputation, personal brand, your bank account and your privacy you need to be very careful what you write and post on social media channels. For instance, the Jeff Bullas’ no-nos include:
- What chicken you are plucking or cow you’re milking on Farmville on Facebook
- How many you have killed on Mafia wars or where they are buried.. again on Facebook
- Party photos showing you inebriated or a hand placed where it shouldn’t be
- That you are having a party.. you might get more guests than you counted on
- Photos revealing you flirting with the bosses wife at the annual work Christmas party
- That you are having an affair
- That you are thinking of having an affair
- Complaints about your boss
- That you hate your job and want to leave.. you might get your wish.. involuntarily
- Don’t share photos or an event that reveals that you were not sick that day at work
- That are you are planning to take a sickie
- Drama with your friends
- Issues with your parents
- Passwords.. unless you have more money than brains
- Hints about passwords like dogs names
- Images and videos of your children
- Updates on Facebook after you have escaped from Jail and on the run (don’t laugh it has happened)
- Revealing your thoughts about a court case… when on jury duty
- Don’t link personal sites to professional business sites like LinkedIn.. don’t mix business with pleasure
- Financial information such as how much money you do or don’t have in your bank account
- Personal Information
- How to get more friends or followers.. it already sounds like a scam
- You are leaving on a holiday
- The dates you are away on your holiday
- Your daily schedule.. burglars have been known to use these little hints to their advantage
- Showing you doing something stupid .. not good for personal branding
- Your bodily functions
- Revealing extreme views on Race, Religion or politics
- What you had for breakfast
- Finally, If you are not comfortable about it … don’t share it
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